{"id":1816,"date":"2022-02-25T16:14:41","date_gmt":"2022-02-25T16:14:41","guid":{"rendered":"https:\/\/thehumancannonball.nl\/cases-2\/terre-des-hommes\/"},"modified":"2022-03-17T18:25:44","modified_gmt":"2022-03-17T18:25:44","slug":"terre-des-hommes","status":"publish","type":"page","link":"https:\/\/thehumancannonball.nl\/en\/cases\/terre-des-hommes\/","title":{"rendered":"Terre des Hommes"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.14.7&#8243; background_color=&#8221;#000000&#8243; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;TERRE DES HOMMES&#8221; _builder_version=&#8221;4.14.8&#8243; background_color=&#8221;#cccb9c&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;95%&#8221; width_tablet=&#8221;95%&#8221; width_phone=&#8221;95%&#8221; width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;30px|20px|100px|20px|false|false&#8221; custom_margin_tablet=&#8221;30px|20px|20px|20px|false|false&#8221; custom_margin_phone=&#8221;0px|0px|100px|0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;20px|20px|20px|20px|false|false&#8221; custom_padding_tablet=&#8221;20px|20px|20px|20px|false|false&#8221; custom_padding_phone=&#8221;10px|10px|10px|10px|false|false&#8221; module_alignment_tablet=&#8221;center&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.14.7&#8243; background_color=&#8221;#e6e6cd&#8221; custom_padding=&#8221;20px|20px|20px|20px|false|false&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h2>Award winning support<\/h2>\n<p><img class=%22alignright wp-image-855 size-medium%22 style=%22padding: 20px;%22 src=%22https:\/\/thehumancannonball.nl\/wp-content\/uploads\/2022\/02\/terre-des-hommes-logo-300x107.png%22 alt=%22Terre des Hommes%22 width=%22300%22 height=%22107%22><\/p>\n<p>Terre des Hommes meets The Human Cannonball<\/p>\n<p><strong>Objective:<\/strong> fundraising.<br \/>\n<strong>Assignment:<\/strong> activate Dutch parents and grandparents to provide financial support for the &#8216;Stop child prostitution in Thailand&#8217; campaign.<br \/>\n<strong>Collaboration:<\/strong> with the driven field marketing agency Pepperminds.<br \/>\n<strong>Challenge:<\/strong> approach the target group resolutely with enough time to explain why this campaign is important.<br \/>\n<strong>Approach:<\/strong> invite the visitor to a busy lifestyle fair (Huishoudbeurs) to step into our coach for a bus tour through Thailand. The tour was captured on screens in the coach. Once arrived in the slums, the tour guide started telling our story. The need for support became overly clear. It was a unique fundraising success. And the Direct Marketing Fundraisers Associattion (DFMA) agreed \u2013 it named the campaign the best in 2011.      &#8221; content_phone=&#8221;<img class=%22aligncenter wp-image-855 size-medium%22 style=%22padding: 20px;%22 src=%22https:\/\/thehumancannonball.nl\/wp-content\/uploads\/2022\/02\/terre-des-hommes-logo-300x107.png%22 alt=%22Terre des Hommes%22 width=%22300%22 height=%22107%22><\/p>\n<h2>Award winning support<\/h2>\n<p>Terre des Hommes meets The Human Cannonball<\/p>\n<p><strong>Objective:<\/strong> fundraising.<br \/>\n<strong>Assignment:<\/strong> activate Dutch parents and grandparents to provide financial support for the &#8216;Stop child prostitution in Thailand&#8217; campaign.<br \/>\n<strong>Collaboration:<\/strong> with the driven field marketing agency Pepperminds.<br \/>\n<strong>Challenge:<\/strong> approach the target group resolutely with enough time to explain why this campaign is important.<br \/>\n<strong>Approach:<\/strong> invite the visitor to a busy lifestyle fair (Huishoudbeurs) to step into our coach for a bus tour through Thailand. The tour was captured on screens in the coach. Once arrived in the slums, the tour guide started telling our story. The need for support became overly clear. It was a unique fundraising success. And the Direct Marketing Fundraisers Associattion (DFMA) agreed \u2013 it named the campaign the best in 2011.      &#8221; content_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;txt&#8221; _builder_version=&#8221;4.14.8&#8243; header_font=&#8221;circus wagon||||||||&#8221; header_font_size=&#8221;32px&#8221; header_2_font=&#8221;circus wagon|||on|||||&#8221; header_2_text_color=&#8221;#cf092b&#8221; header_2_font_size=&#8221;32px&#8221; header_3_font=&#8221;circus wagon||||||||&#8221; header_3_font_size=&#8221;24px&#8221; background_color=&#8221;#e6e6cd&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;20px|20px|20px|20px|false|false&#8221; hover_enabled=&#8221;0&#8243; border_color_all=&#8221;#cccb9c&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>Award winning support<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-855 size-medium\" style=\"padding: 20px;\" src=\"https:\/\/thehumancannonball.nl\/wp-content\/uploads\/2022\/02\/terre-des-hommes-logo-300x107.png\" alt=\"Terre des Hommes\" width=\"300\" height=\"107\" srcset=\"https:\/\/thehumancannonball.nl\/wp-content\/uploads\/2022\/02\/terre-des-hommes-logo-300x107.png 300w, https:\/\/thehumancannonball.nl\/wp-content\/uploads\/2022\/02\/terre-des-hommes-logo.png 450w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>Terre des Hommes meets The Human Cannonball<\/p>\n<p><strong>Objective:<\/strong> fundraising.<br \/>\n<strong>Assignment:<\/strong> activate Dutch parents and grandparents to provide financial support for the &#8216;Stop child prostitution in Thailand&#8217; campaign.<br \/>\n<strong>Collaboration:<\/strong> with the driven field marketing agency Pepperminds.<br \/>\n<strong>Challenge:<\/strong> approach the target group resolutely with enough time to explain why this campaign is important.<br \/>\n<strong>Approach:<\/strong> invite the visitor to a busy lifestyle fair (Huishoudbeurs) to step into our coach for a bus tour through Thailand. The tour was captured on screens in the coach. Once arrived in the slums, the tour guide started telling our story. The need for support became overly clear. It was a unique fundraising success. And the Direct Marketing Fundraisers Associattion (DFMA) agreed \u2013 it named the campaign the best in 2011.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Award winning support Terre des Hommes meets The Human Cannonball Objective: fundraising. Assignment: activate Dutch parents and grandparents to provide financial support for the &#8216;Stop child prostitution in Thailand&#8217; campaign. Collaboration: with the driven field marketing agency Pepperminds. Challenge: approach the target group resolutely with enough time to explain why this campaign is important. Approach: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1774,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-1816","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Terre des Hommes - The Human Cannonball<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thehumancannonball.nl\/en\/cases\/terre-des-hommes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Terre des Hommes - The Human Cannonball\" \/>\n<meta property=\"og:description\" content=\"Award winning support Terre des Hommes meets The Human Cannonball Objective: fundraising. 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